So you’ve got a lovely website where your customers can get all sorts of useful information. But sometimes they just want to call you or email you with a question. The approach you take to being contacted can have a big effect on customers’ perceptions of your organisation. In this post, I discuss contact details [...]
Tags: forms, navigation, web writing
I recently wrote an article for UXBooth about call-to-action buttons. In the article, I discuss the following factors:
Prioritisation
Language
Positioning
Colour
Size
Restraint
You’ll need to read the article on the UXBooth website if you want to get access to those pearls of wisdom.
Tags: e-commerce, forms, navigation, shameless self-publicity
Nobody likes filling out web forms, so a good form is one that can be completed quickly and easily. One feature that helps people do this, is the address finder that pre-populates the address fields using a postcode. If you do it well, adding an address finder will improve the user experience of your forms.
Positioning [...]
Tags: forms, quick tips
I'm a freelance usability consultant.
I'm based in Scotland, in between Edinburgh and Glasgow. But I work all over the place.
